
Jeremiah Smith, CEO of SimpleTiger, Vision With Execution
About this Podcast:
In this episode of Vision with Execution, host Adam Torkildson sits down with Jeremiah Smith, CEO of Simple Tiger, to discuss vision, execution, connection, AI, and the importance of family in business. The conversation starts lightheartedly with talk about favorite treats (chocolate and cookies) before diving into deeper topics.
The Power of Connection in a Remote World
Jeremiah emphasizes how remote work presents unique challenges in fostering authentic connections. As a leader of a fully remote digital marketing agency specializing in SEO, PPC, and Webflow development for B2B SaaS companies, he shares his strategies for keeping employees engaged. From Slack channels for travel, music, and life updates to fostering a company culture of support, he ensures his team feels truly connectedâeven without a physical office.
The Vision for 2025: AI, Leverage, and Staying Nimble
Jeremiahâs vision for 2025 is crystal clear: embrace AI or be left behind. He describes how AIâs rapid growth, which follows a logarithmic trajectory rather than a simple exponential one, will reshape the digital marketing landscape. Agencies that fail to integrate AI risk becoming obsolete, while those that adapt can achieve high leverageâdoing more with fewer resources. He compares AIâs evolution to the historical shift in coal mining, where technology accelerated production exponentially.
His agency, Simple Tiger, is committed to staying small yet powerful, avoiding the pitfalls of scaling for the sake of it. He envisions a high-leverage boutique agency, using AI to produce world-class results at scale without ballooning the team.
Why Family Matters in Business
A particularly emotional moment in the episode comes when Adam and Jeremiah discuss family. Both entrepreneurs acknowledge that their biggest motivation isnât just financial successâitâs creating a life that allows them to be present with their loved ones. Jeremiah shares how Simple Tiger was designed as a results-only work environment, giving employees the freedom to focus on their families while still delivering exceptional work.
In a touching moment, he reveals that several employees recently welcomed new babies, and the team naturally stepped up to support them. This strong company culture of mutual care moved Jeremiah to tears in a recent all-hands meeting, reinforcing his belief that a thriving business should also foster thriving families.
Final Thoughts
This episode is packed with valuable insights on business strategy, the future of AI, and the balance between work and personal life. Jeremiahâs thoughtful approach to leadership, technology, and human connection offers inspiration for entrepreneurs navigating the evolving digital landscape.
Listeners who appreciate authentic, thought-provoking conversations will find plenty to take away from this discussion. Check out the full episode for a deep dive into AI, remote work culture, and what it takes to execute a powerful vision. 🚀
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