About this Podcast:

On this episode of Vision with Execution, we go deep into what it really means to be ready for disaster—whether it’s a wildfire, a power grid failure, or, as I often think about, the biblical end times. Jennifer doesn’t just preach survival—she’s lived through family members losing everything, and now she’s on a mission to make sure the rest of us don’t have to learn the hard way. Here’s what I learned from our fascinating conversation.

First-Person Recap:

I’ve had a lot of interesting guests on my podcast, but Jennifer Heller stands out. From the moment we started talking, I knew this episode was going to be different. Jennifer doesn’t just talk about disaster preparedness—she lives it. And after hearing her story, I started questioning everything I thought I knew about being ready for an emergency.

One of the first things that hit me was Jennifer’s definition of an apocalypse. For me, raised in a conservative Christian background, I think of the end of the world in biblical terms—the Second Coming, the final judgment. But for Jennifer, the apocalypse isn’t necessarily the end of the world; it’s any world-changing event. Losing a home, losing a loved one, a natural disaster—those moments shift reality in ways that are just as earth-shattering as any grand, cosmic event. And she’s seen it firsthand. Her family has lost homes to wildfires twice in just a few years. That kind of experience changes a person.

Jennifer doesn’t just stockpile gear like a stereotypical “prepper.” She thinks about the human side of emergencies. What’s it really like to be stuck in a high school gym after an evacuation? What small comforts make a difference when your world has been turned upside down? She packs her go-bag with more than just the essentials—there’s soap, earplugs, books, stuffed animals for her kids. Because survival isn’t just about staying alive; it’s about maintaining some level of comfort and sanity in chaos.

One thing that really stuck with me is her emphasis on communication. She’s not just thinking about what food to store—she’s planning out how her family will find each other if cell service is down. She’s set up designated meeting spots and even an out-of-town contact to relay messages. And she’s written it all down, because in a crisis, the last thing you want to do is try to figure it out on the spot.

I’ll be honest—I’ve always thought of “preppers” as a little extreme. But Jennifer made me realize that preparedness isn’t about paranoia. It’s about taking practical steps now so you don’t panic later. Her approach isn’t fear-based; it’s about comfort and control in situations that can easily spiral into chaos. And honestly? That’s something I can get behind.

She also reminded me how important it is to have faith in something greater than ourselves. As a Christian, I believe in a higher power guiding us through hard times, but I also believe in doing my part. Faith and preparedness aren’t opposites—they work hand in hand.

By the end of our conversation, I knew I needed to do better. I needed a plan. I needed to think beyond “grab a flashlight and some canned beans” and actually consider how my family would stay safe, connected, and sane in an emergency.

Jennifer’s created an entire system to help people prepare, and after listening to her, I get it. If you’re even remotely concerned about what you’d do in a crisis, check out her website at herecomestheapocalypse.com. And if you can’t spell “apocalypse,” she’s got you covered with hcta.xyz. Don’t wait until disaster strikes to realize you should have been ready.

This episode changed how I see preparedness—and it might change how you see it too.